Gump's
San Francisco's source of luxury housewares, from couches to crystal. Though famous names like Waterford appear on the shelves, the selection emphasizes home furnishings as art, often with an elegant Asian feel. The dominant style is not quite modernist but hardly middle-American traditional. It's difficult to do justice to a native's feelings toward Gump's without sounding like a bad marketing piece. This is the "look" that says one's parents and grandparents went to the right private schools. If your home looks like Gump's, you've not only "arrived" -- you've been here longer than just about anyone else. As well as housewares, Gump's sells jewelry, holiday decor, and the odd bit of upscale soap.
Britex
Arguably the largest fabric store on the west coast, filling four floors of a narrow building. Don't look for calicos for your quilting project: this is the land of luxury fabrics for faking couture at home. If you've ever wanted to make a cheap sweater look expensive by adding deluxe buttons, head straight for the third floor, where 30,000 styles await your approval don't even think of touching a button - the clerks do that. Britex is also notable for selling remnants that are big enough for a real project.
Thomas Pink
This place might seem obsessed with its eponymous color, if you judge by the store displays, but the upscale clothier also knows about white, beige, blue, and yellow.
Wilkes Bashford
This is just the place to pop in for a $1,000 jacket, a $500 cashmere sweater, or those delicious Jimmy Choo shoes. Every now and again, there is a major sale on the top floor. You don't need to watch for the sales banners -- just notice when the crowds mobbing into the store look suspiciously like the same people who bussed your table the night before.
The purpose of Union Square is shopping. Most upscale national chains can be found in the neighborhood, including Macy's western flagship store on the south side of the square, Neiman Marcus on the southeast corner, Saks on the north side, and Nordstrom two blocks south, on Market opposite the cable car turnaround. Other chains include Victoria's Secret, Borders, Harry & David, Sur La Table, a four-level Ross, a four-level Loehmann's, one of the rare H&M stores in the U.S., Forever 21 in a restored bank, Armani, Crate and Barrel, and numerous upscale stores at San Francisco Shopping Center. More interesting are the stores that can't be found in every suburban mall. There are numerous art galleries and a fascinating selection of local or unusual businesses. The Financial District also has some decent shopping centers to choose from.
Williams Sonoma
While it is technically a national chain, the Union Square store is the flagship store, and it's a cathedral to the gracious kitchen. Acres of housewares gleam beneath twin spiral stairs that lead to the land of crystal and tablecloths. This isn't your mother's mall-store Williams Sonoma. There are usually pretty good free samples being passed out, too.
Embarcadero Center
Spanning five city blocks, this center is one of the largest mixed-use centers in the Western United States. It has over 100 stores and a 5-screen movie complex.